
Anq's Global Vision: Japanese Craftsmanship Connecting with the World
, by KataokaRyosuke, 2 min reading time
, by KataokaRyosuke, 2 min reading time
Anq Co., Ltd. is accelerating its expansion into international markets, armed with Japanese traditional craftsmanship and expertise in IP character collaborations.
Building on domestic success, we explore the company's vision of seeking new collaborations with creators and IP holders worldwide while showcasing the value of Japanese craftsmanship from a global perspective.
Bringing Japanese Craftsmanship to the World
In its overseas expansion, Anq is first focusing on conveying the appeal of Japanese craftsmanship to the world through non-IP designed leather products. The company is confident that the values embodied in Japanese leather goods—delicate sewing techniques, attention to detail, and carefully selected materials—can establish a unique position in the global market.
"We want people around the world to experience Japanese craftsmanship," says Anq. They believe their products—simple yet highly refined designs that combine practicality and beauty—have universal value that transcends national and cultural differences. Indeed, Japanese leather goods enjoy high global esteem, and Anq continues this tradition while innovating to suit contemporary lifestyles.
Aiming for Collaboration with Global IPs
Having achieved success through numerous collaborations with popular characters in Japan, Anq now has its sights set on collaborating with appealing IP holders worldwide. Leveraging its strength of "Specializing in IP Collaborations," the company is taking a proactive approach to co-creation not only with Japanese IPs but also with renowned international characters, emerging artists, and brands.
"We believe there's new value to be created when characters loved in various regions merge with Japanese craftsmanship," the company states. They aim to create products that captivate global fans through Anq's unique interpretation and expression, transcending the framework of conventional licensed merchandise.
Having already received high acclaim for collaborations with international IPs such as Disney, this track record will likely be a significant advantage in overseas market expansion. Additionally, collaborations with foreign IPs hold the potential to develop new fan bases in the Japanese domestic market as well.
International Exchange of Craftsmanship and Creativity
Anq's goal is not merely product exportation. They aim to create new value and cultural exchange born from the intersection of Japanese craftsmanship and global creativity. Through dialogue with creators and artisans from around the world, they hope to establish a unique position in the global market by mutually enhancing each other's techniques and aesthetic sensibilities.
"There's tremendous potential for unprecedented products to emerge when the spirit of Japanese craftsmanship meets diverse global creativity," says Anq. Collaboration with people from different cultural backgrounds will likely serve as a driving force to further evolve Anq's own creativity.
Creating products that resonate beyond cultural and language barriers, and the mission to convey Japanese craftsmanship to the world—Anq is now stepping into a new stage of this challenge. Under the philosophy of "CraftsmanshipMeetsDesign," the company's journey to create leather products loved by people worldwide has only just begun.